Andrew Hand

Keeping up with interior design trends and shorter advertising cycles:  Neschen's easySTYLE is a new way to transform interiors in one simple step.  The self-adhesive furniture film comes in a large array of colours and designs.

EasySTYLE is a paper-based self-adhesive film with a variety of decorative styles.  The film creates high-quality results with minimal effort and has been developed for fast and easy application on furniture.   Neschen EasySTYLE is an ideal solution for keeping up with shorter advertising cycles, changing interior trends and seasonal promotions.  From woodgrain to concrete to marble - the innovative product transforms furniture into a whole new look.

It is suited for applications on nearly all flat and smooth surfaces like Plywood and MDF boards, solid wood, plastics, metal and lacquered surfaces. Neschen easySTYLE's textured surfaced stand out with their perfect imitation of the materials they are inspired by. After applications, the self-adhesive film is easy to remove without residue. Besides its selection of 15 designs easySTYLE also proves to be a great choice in terms of durability. The product is not only scratch-resistant but has a certified chemical resistance (DIN68861). In line with the Neschen's continuous effort to expand the portfolio of sustainable products, easySTYLE is PVC-free and paper-based.

Overview of easySTYLE designs

White Super Matt	Whiteboard	White High Gloss
Sonoma Oak	Rovere Gessato	Meton Gold
Meton Copper	Meton Concrete	Kiruna
Casipo	Haitabu	Catania Oak
Canyon	Ashton	Anthracite Super Matt

Get the free swatchbook for inspiration

Creativity without limits: Discover a wide range of styles - ideal for creative looks in shopfitting, interior design, exhibition booth construction and private homes claim your free swatchbook for inspiration call PSW Paper and Print today.

HP Inc. has announced the release of a new HP DesignJet portfolio aimed to simplify the printing needs of construction ecosystem professionals (architects, engineers, constructors and subcontractors), while delivering high-quality and fast print-outs at a low cost.

The new HP DesignJet series comprises intelligent, flexible, compact and stylish printers, that are unique to other types of plotters on the market today. With HP Click software, one-click printing – even for documents of different sizes – is made easy. Combined with the automatic A3/B tray, it enables to print multi-size projects automatically – A3/B and A1/D or A0/E – without manually switching the media source. The new HP DesignJet series also enables seamless printing and management from any connected device, wherever you are, thanks to the HP Smart App.

The new large-format HP DesignJet portfolio includes:

• The HP DesignJet T200 Printer series - Easy and affordable printing with the world’s smallest plotters.
• The HP DesignJet T600 series - Fast and simple large-format plotters, designed for construction ecosystem professionals focused on executing, problem-solving and multitasking.
• The HP DesignJet Studio Printer series - For Architecture, Engineering and Construction (AEC) professionals focused on creativity/design and sensitivity to aesthetics.

“The new DesignJet Series, from the T200 through to the T600 and Studio Printer versions, bring a new level of design, simplicity and connectivity for creative professionals,” said Guayente Sanmartín, vice president and general manager, HP Large Format Printing Business. “With their automatic printing of A3/B and large format, their ability to print from anywhere and their extreme simplicity, these printers are perfect for AEC professionals that work either in the office or from home. In addition, their use of recycled plastics and the introduction of our first net carbon neutral large format printer underlines HP’s continued commitment to our planet.”

HP DesignJet T200

Built to fit in the smallest of spaces, the HP DesignJet T200 Printer series are the world’s smallest large-format plotters. With a width of 24 inches and capable of printing up to A1, they’re designed for simplicity of use with HP Click software, enabling rapid one-click printing of multiple files at once. The A3/B automatic sheet feeder accessory offers the ability to print multi-size A3/LF workflows without changing media input.

Standout features of the HP DesignJet T200 Printer series include:

• High-speed: Print an A1 sheet in as little as 30 seconds.
• Smart Printing: Print muti-size A3/B and A1/D projects without changing the medium and in one-click with HP Click.
• Increased mobility: Print anywhere with the HP Smart App.
• Sustainably designed: Constructed from 30% recycled plastic.
• Designed to fit your budget: Use up to 95% less ink for routine maintenance.
• Higher-quality results: With 31% more line accuracy and 65% more gamut than competitors.

As well as being compact, easy to use and delivering high-quality results, the HP DesignJet T200 Printer series is also comprised of the most sustainable large-format plotters in the world, reducing carbon emissions by using up to 30% recycled plastic.

HP DesignJet T600

The HP DesignJet T600 Printer series shares many of the market-leading characteristics that present the HP DesignJet T200 Printer series as a leader in its class. The new series has the added ability to handle multi-size A3/LF workflows as default, comes with an integrated stand and is designed to handle complex projects, with increased memory and native HP-GL/2 support.

• Extreme simplicity: Print multi-size A3/B and A1/D or A0/E projects automatically, without manually switching the media source and in just one click with HP Click and the integrated A3/B tray.
• Matches the way you work: Avoid waiting by the printer with high-speed printing as fast as 25 seconds per A1/D plot.
• Increased mobility: Print anywhere with the HP Smart App.
• Higher-quality results: With 31% more line accuracy and 65% more gamut than competitors.

Like its compact counterparts, the HP DesignJet T600 Printer series is made up of 30% recycled plastic, helping to reach HP’s goal to increase recycled plastic content – well ahead of its 2025 target.

The versatile, sustainable, intelligent HP DesignJet T600 Printer series is available in 24-inch and 36-inch models. With its premium print engine, it can print a sheet of A1 media in as little as 25 seconds. From set-up to picking up the print job, they are up to 2x faster than their competitors.

HP DesignJet Studio

For design professionals, set up and style of their workplace is a statement about themselves. With a sleek white facia and wood or steel finish, the HP DesignJet Studio Printer series delivers a high-performance experience for design professionals and is uniquely designed without ever compromising on speed, quality or ease of use.

At the intersection of performance and design, the HP DesignJet Studio printer is for creative professionals who need a large-format printer that fits seamlessly into the carefully crafted space of their client-facing workplace, all the while ensuring to keep up with the varied demands of the clients themselves.

Highly sensitive to issues of sustainability, the HP DesignJet Studio Printer series is CarbonNeutral® certified in accordance with The CarbonNeutral Protocol. It covers lifecycle emissions due to raw material extraction, manufacturing, transportation, use of HP printers, Original HP supplies, and paper, and end of service.

In addition to this, these printers support multi-size workflows as default, come equipped with HP Click one-click printing software, and possess the ability to commence a job from any connected device with the HP Smart App.

About HP Inc.

HP Inc. (NYSE: HPQ) creates technology that makes life better for everyone, everywhere. Through our product and service portfolio of personal systems, printers and 3D printing solutions, we engineer experiences that amaze. More information about HP Inc. is available at www.hp.com.

Framing a photo with a mat puts a clear focus on the image. In combination with the right frame, you can create a real eye-catcher with your photo or artwork. In some cases, using a mat is not a question of aesthetics but pure necessity because the glass cannot get in direct contact with the art. This is for example true for pastel or charcoal drawings. If you were to frame such art pieces without a mat, the glass could cause damage to them. Using a thick cardboard mat separates the artwork and the glass. An additional advantage is that a mat regulates the moisture with the framing by absorbing it and this protecting the art piece.

Which tape to use?

To fix an art piece correctly behind the mat, you can use self-adhesive tapes. These tapes make sure that the picture stays neatly put behind the mat. The choice of tape depends on the artwork or photo to be framed. The weight and material of the piece determine which tape is suited best.

Regardless of which tape you choose, it is good to know that the following tapes have all passed the Photographic Activity Test (PAS) according to ISO 18916. They are, therefore, safe to use in combination with your artwork and photos, and will not negatively affect them over time.

Filmoplast P

Filmoplast P is used to mount art prints and reproductions of very thin paper to a matt. The practical dispenser packaging, featuring a cutting knife, makes it very easy to handle. The adhesive does not need to be moistened. With its calcium carbonate-buffered adhesive, Filmoplast P offers a slightly alkaline environment, which provides excellent absorption of the acids released from the paper and thus prevents damage. Thanks to its very thin carrier material, Filmoplast P is almost invisible after application. The thin and transparent paper is best suited for smaller pieces of art.

Filmoplast P90

Filmoplast P90 is made of tear-resistant special paper and is therefore used to fix heavier artworks (art prints, reproductions or originals) to a mat. There is no need to moisten the adhesive. Just like Filmoplast P, Filmoplast P90 is not only acid-free, but also slightly alkaline to adapt to the aging process of paper.

Filmoplast P90 plus

Thanks to its extra adhesive strength and strong tear-resistant, Filmoplast P90 plus is excellent for attaching heavier images, photos and prints to a mat or backing board and is also suited for dust-free sealing of backing boards. Just like its predecessors, Filmoplast P90 plus is acid-free, white and tear-resistant.

Matting a picture frame in 5 simple steps

Now that the choice of tape has been made, the mounting of the image behind the mat can begin.

1. Apply the Filmoplast tape approx 2.5cm away from the edge and with 0.5cm overlapping the top edge of the artwork or photo to be mounted.  This is done on both the top left and top right edge.
2. Turn the medium so that the adhesive side of the tape points upwards.
3. Place the medium in the middle onto the backing board behind the window of the mat and press firmly.
4. Open the mat again and secure it with another strip of Filmoplast P, P90 or P90 plus over the existing strip on the backing board.  This will create a so-called T-hinge.
5. Press the two T-hinges firmly.  The image is now attached behind the mat.

Applying the mat on the backing board

Filmoplast SH is used to create the so-called "hinge.  The hinge refers to the connection of the backing board and the mat, which is created by a particularly flexible and elastic tape.  Filmoplast SH is made of a textile fabric and, therefore, very tear-resistant.   Additionally, it is acid- free and environmentally friendly because it is biodegradable. The coated adhesive is free of solvents, acids and phthalates and is resistant to ageing, does not yellow and is permanently elastic.

1. Place the mat's top edge against the top edge of the backing board. Leave a gap of approx. 1 mm between the mat and the backing board.
2. Attach the two materials to the opening with a strip of Filmoplast SH or Filmoplast P 90 plus to create the hinge. Note: the adhesive strip should be approx. 4 cm shorter than the mat.

For light to medium weight materials, we recommend the use of Filmoplast P 90 plus. For particularly heavy and thick materials (e.g. a double mat), we recommend Filmoplast SH.

Sealing the frame with Filmoplast T

As a finishing touch, Filmoplast T is used for dust-proof sealing on the back of the frame, protecting the artwork from dirt and dust.

Protecting what is valuable: Neschen is regarded as the inventor of self-adhesive products for the professional repair and protection of books and documents. We are proud to say that these products are often taken off the shelf or are regularly, eventually take damage. These damages can range from torn or loose pages to damaged book spines. Replacing books can create high additional costs for libraries. Since prevention is always better than repairing the damage, it is a wise decision to protect or strengthen books and papers. This increases durability and saves costs.

Protecting history | Preservation of Documents

Besides being used for books, our products are used to repair and protect important documents. Many of the Filmoplast® line of products have a special composition that works perfectly with the chemical composition of aged paper and the ageing resistance of several products has been assessed and certified by the Foundation for Paper Technology (PTS) in Munich

Filmoplast® R for example is used in the Political Archive of the Federal Foreign Office in Berlin. The Political Archive is almost like a "memory" of the German Foreign Service. Twentyseven kilometers of shelves containing diplomatic documents since 1871, including 35,000 international treaties and countless personnel records bear witness to history. The material is accessible to everyone within the framework of the legal provisions. In the public reading room with 32 sears, more than 1,000 visitors per year inform themselves about historical contexts.

The archive also holds its own restoration workshop, in which employees process damaged archive materials. These include 75 meters of shelf space for fire-damaged files from World War II. The experts bring the archive records into a condition that protects them from further decay for as long as possible and that allows them to be worked with.

Important historical documents, which were partially damaged by fire during World War II, have been sealed with Filmoplast R to preserve them from further damage. Since the mid 1990s, the staff of the restoration workshop have been using Neschen Filmoplast® R for their work.

Filmoplast® R is a wafer-thin, transparent, technical Japanese paper for mass conservation. It is also an ideal material for the preservation of modern papers and newspapers (for wood pulp papers, approx. from the middle of the 19th century). Woodpulp papers contain acid (lignin), which attacks the paper from the inside. This valuable documentation of our past will destroy itself. When encapsulated in Filmoplast® R the magnesium carbonate in the adhesive neutralizes acids and prevents migration through the adhesive layer into the Filmoplast R paper layer, thus stabilizing the encapsulated document. Due to the low thickness of the material Filmoplast® R is hardly visible. The paper character of the original is preserved. Encapsulated book pages can easily be put together again as a book.

Onyx Graphics, Inc., today announced the availability of new ONYX Automation Libraries to help print shops automate faster, improve print workflow efficiencies and reduce manual errors. These automation resource libraries contain examples of print and cut workflow configurations using ONYX Quick Sets and Adobe® swatch libraries used for cutting. Current libraries can be used immediately after download, or as examples that can be edited or adjusted to directly impact automation workflow needs of a print shop. Included are example Quick Sets for banners, wraps, grayscale and tiling with a variety of finishing mark settings. Also provided are Adobe Illustrator color swatch libraries for common cutter devices such as Summa, Graphtec and HP to further reduce set up time for print and cut workflows.

“As print shops pivot to provide new and innovative print applications and streamline print processes, it is clear automation is essential to achieve business goals,” says Matt Crawford, Director of Product Marketing at Onyx Graphics. “ONYX Quick Sets provide a fast, easy way to automate. These Quick Set examples will help print shops focus on production instead of file preparation.”

ONYX Automation Libraries are exclusive to ONYX software and with their release, join the wider host of ONYX user resources developed for ONYX users around the globe. They include myonyx, an online gateway containing smart business tools, product help, video tutorials, knowledge-based articles, and whitepapers to help keep ONYX users’ businesses running smoothly; ONYX TV, the official ONYX YouTube channel with quick tips, how-to videos and ONYX news; ONYX Training, web-based and hands-on ONYX certification workshops and free educational webinars to further customer knowledge on ONYX software; and ONYX Advantage, the company’s subscription-based support and maintenance program with easy access to online help and a dedicated technical support hotline service center.

Availability

ONYX Automation Libraries are available now to all ONYX users through the myonyx portal. New users are encouraged to create an account on the company’s website at www.onyxgfx.com/my-onyx.

About Onyx Graphics, Inc.

Leading the market since 1989, Onyx Graphics is dedicated to helping customers increase productivity, reduce costs, and gain a competitive edge with superior print and color quality. Its passion for delivering superb color led to the development of ONYX Color, Onyx Graphics’ own color engine optimized specifically for large format inkjet printing. Innovative, productive, and satisfied customers around the globe help motivate the company to continually develop and enhance its leading-edge technologies. Global channel partnerships and longstanding relationships with printer manufacturers position Onyx Graphics as a market

Durables from SiHL are characterised by their special quality: They are tear-resistant, robust, and offers the best printability.  With ENDURO Inkjet 110 Classic 2s, the latest product in the ENDURO range, SiHL presents a durable composite material consisting of a PP film core and surface-treated inkjet papers:  Its high folding strength makes it ideal for maps, technical drawings, and similar applications.  Its high wet strength and tear resistance makes it a reliable partner for demanding cartography.

The special paper surfaces on both sides provide the best results in water-based inkjet printing, it is also suitable for offset and flexo printing and can therefore be used versatile.  It is also easy to write on by hand and a pencil marking can be erased perfectly without any loss of the print.

Thanks to its quilt-layer product structure, the material offers a durable solution and at the same an affordable, eco-friendly and sustainable alternative to fully synthetic media.  It is PVC-free and FSC certified and the paper fibers are recoverable through standard paper-recycling processes. Hence the end-user may dispose of the material along with household paper waste.

About SiHL

SiHL is the leading expert for printing media solutions in a fast-growing digital imaging market.  As a high-performing, international company, SiHL offers all-important technological expertise and in-depth, comprehensive knowledge of the industry.

With its future-proof product solutions, SiHL strengthens its customers’ market position and makes a significant contribution to improving its customers’ and partners’ added value with innovative services.

Today, Onyx Graphics, Inc., announced global availability of ONYX TruFit, the company’s new shape-based nesting software. Using artificial intelligence to search millions of combinations for the most precise nests and media utilisation, ONYX TruFit saves valuable print production time and reduces media usage up to 50%. Designed to work seamlessly across both Windows and Mac OS platforms and with any RIP solution on the market, ONYX TruFit brings speed and simplicity to even the most complex nested layouts.

“Print Service Providers are under increasing pressure to produce more with less, and media usage carries a major cost with every print job,” said Matt Crawford, Director of Product Marketing at Onyx Graphics. “This simple-to-use tool optimises media utilisation up to 50%, saving money on every job while improving output capacity in just seconds.”

ONYX TruFit introduces new intuitive tools to save time, improve existing workflow efficiencies, and maximize media utilisation. Automatic cut-path and tool type recognition creates a seamless workflow from design file to print file; single-click image tracing and double-sided printing drastically reduce file preparation time before submitting jobs to the RIP-Queue, and ONYX hot folders provide fully automated print-and-cut workflows. Coupled with keeping original file properties unchanged for named colours, transparencies and colour management, ONYX TruFit is built for any wide-format print environment.

Highlights of ONYX TruFit include:

• Artificial intelligence engine for optimal shape-based nests, reducing media waste up to 50%
• Real-time media savings data during nest creation
• Single-click image tracing to reduce file preparation time
• Double-sided printing generated instantly for decals, stickers and other print applications
• Automatic cut-path and tool type recognition to work seamlessly from design file to print file
• Multi-page PDF edit capabilities to eliminate excess white space
• Automated workflows using ONYX hot folders
• Unchanged original file properties to maintain consistency between applications
• Output PDFs for any RIP solution available today saving costly software changes
• Open architecture to work cross-platform on Windows or Mac OS

Free educational webinars 
In consideration of recent news surrounding international tradeshows being postponed, Onyx Graphics is offering free educational webinars to see ONYX TruFit in action. In addition, 30-day trial licenses are being offered free. Visit www.onyxgfx.com for more details.

Availability

ONYX TruFit software – covering the entire product portfolio of ONYX solutions including ONYX Thrive print workflow, and ONYX RIP products including ONYX PosterShop, and ONYX RIPCenter – is now available to all ONYX customers by requesting a key update and to all other customers through a license purchase. ONYX TruFit is also available for non-ONYX RIP users and can be obtained through a license purchase.

About Onyx Graphics Inc.

Leading the market since 1989, Onyx Graphics is dedicated to helping customers increase productivity, reduce costs, and gain a competitive edge with superior print and colour quality.  Its passion for delivering superb colour led to the development of ONYX Color, Onyx Graphics own colour engine optimised specifically for large format inkjet printing.  Innovative, productive and satisfied customers around the globe help motivate the company to continually develop and enhance its leading-edge technologies.  Global channel partnerships and longstanding relationships with printer manufacturers position Onyx Graphics as a market leader in powerful, reliable, large format printing workflow software. 

Onyx Graphics is offering a new series of educational webinars to help its customers maximise their Onyx investment. These interactive online training programs are delivered live from Onyx experts across the globe. They are being provided at no charge, in compact segments focused on specific business needs and are designed to provide users with tips, tricks and solutions. Additionally, with colour management being a hot topic for todays’ print shops, Onyx Graphics will be offering a special colour-focussed seminar on matching colour across different printers with the company’s principle scientist and chair of the International Colour Consortium (ICC), Dr Max Derhak.

“The purpose of these educational webinars is to help Onyx users everywhere hone their skills and maximise their investment”, said Matt Crawford, Director and Product Marketing at Onyx Graphics. “We’ve already seen customers benefit by applying Onyx training optimise workflows and save money during this difficult time”.

Customers are encouraged to visit www.onyxgfx.com/support/training for the schedule, as more classes are added weekly. Below is a snapshot of current available webinars:-

Dr Max Derhak: DeviceLink+ Profiles for improving site-wide colour

Attendees will be introduced to DeviceLink+ and learn how to apply quick sets and achieve consistent colour across devices.

Dr Max Derhak: ICC Profile build options and iccMAX

Attendees will get first-hand experience from the creator of iccMAX on what these settings do, their benefits and the print problems they solve.

Swatchbooks: Matching colour with ease

Attendees will learn about matching colours, printing swatches, and how to quickly reach custom brand colours.

Onyx HUB: Save money and print data

Attendees will learn how Onyx HUB usage reports, ink and media waste reports, and actual print production data can help identify waste and save money.

Speciality inks: Get to grips with white ink

Attendees will learn about file preparation for speciality ink printing workflows and quick sets for managing speciality ink.

Onyx cut workflow: Closing the print and cut gap

Attendees will receive an introduction to CUT-Server, how to set up a cutter and establish quick set automation from design to output.

ColorCheck: Printing with confidence

Attendees will understand how ColorCheck reports can be used to prove accuracy, identify baselines for consistent colour, and apply named colour tests for unique customers.

About Onyx Graphics Inc.

Leading the market since 1989, Onyx Graphics is dedicated to helping customers increase productivity, reduce costs, and gain a competitive edge with superior print and colour quality. Its passion for delivering superb colour led to the development of ONYX Color, Onyx Graphics own colour engine optimised specifically for large format inkjet printing. Innovative, productive and satisfied customers around the globe help motivate the company to continually develop and enhance its leading-edge technologies. Global channel partnerships and longstanding relationships with printer manufacturers position Onyx Graphics as a market leader in powerful, reliable, large format printing workflow software.

Hahnemühle is delighted that this year not only one FineArt inkjet paper from its collection has won a TIPA World Award, But three!   With the Hahnemühle Natural Line and the paper grades, Hahnemühle Bamboo, Hahnemühle Hemp, and Hahnemühle Agave the inventor of Digital FineArt Inkjet papers has once again succeeded in convincing the Technical Press Imaging Association - in short: TIPA.  All three papers of the Hahnemühle Natural Line are awarded the TIPA World Award 2020 in the category "Best Inkjet Photo Paper".  The editors and publishers of 30 photo and imaging magazines from all over the world are excited about the papers from Hahnemühle's Natural Line:

"The Hahnemühle Natural Line appeals in both their sustainable manufacture and their unique surface characteristics.  The cellulose in these papers is supplied by raw materials that require minimal maintenance and do not need any pesticides.  Each 290gsm paper has a unique look and feel.  Bamboo is a warm tone paper with a lightly textured surface;  Hemp is a bright wide matte paper with a slight textural surface, and Agave has a more textural surface with a bright white base."

The Natural Line has a special place in the Hahnemühle Digital FIneArt Collection.  It focuses on FineArt inkjet papers made from unique raw materials: Bamboo, Hemp and Agave.  The plants that provide the cellulose require minimal maintenance, grow quickly, and don't need any pesticides.  Their rapid growth means that more cellulose can be produced on the same cropland than with other raw materials, and they also require much less water, helping to save valuable resources and protect the environment.   The new FineArt inkjet papers from the Natural Line are the next step in our continuous pursuit of sustainability and careful use of our resources.  The Natural Line complements the Digital FineArt Collection with special fine art inkjet papers made from unique raw materials and supports under the Green Rooster initiative environmental projects on a regional and international level.

Additionally, all three paper grades do not require optical brighteners, are acid and lignin-free, and are completely vegan - like all our Digital FineArt Collection papers.  

Clean water, natural fibres, first-rate expertise in paper production and absolute commitment to the production site in Germany have been the foundation of Hahnemühle's success for more than 435 years.  Hahnemühle treats its natural environment with respect and is socially responsible - after all, it wouldn't be able to create high-quality paper without this kind of uncompromising dedication.  Hahnemühle is proud of all it has achieved so far and is constantly working to improve sustainability and conserve resources.  Sustainability plays a key role at its production site as Hahnemühle is located close to a nature reserve.    Thus, environmentally paper production is a high priority.  Careful and responsible use of valuable resources such as water, fibers, and energy is a matter of course.

The Hahnemühle Natural Line papers are therefore the result of Hahnemühle's willingness to innovate, it's a commitment to sustainability and its sense of responsibility.

All three sustainable premium inkjet papers of the Hahnemühle Natural Line celebrated their worldwide premiere at the Photo Plus Expo in New York in Autumn 2019.  The world innovation was to make its debut in Germany at Photokina 2020 this year to demonstrate that perfect FineArt printing can be taken to a new level with sustainable papers.  Unfortunately, this is being postponed until 2021.  The outstanding artist papers from the Hahnemühle Digital FineArt collection are and will remain unique to the market.

About Hahnemühle

Hahnemühle is regarded as the inventor of Digital FineArt paper for inkjet printers. For more than 20 years, the oldest German paper manufacturer has been leading the way in producing true artist papers for photography and art reproductions. The papers – made with over 435 years of manufacturing experience – all receive a special coating that does not affect the exquisite feel of the papers. The inkjet coating produces prints with razor-sharp details, bold colours and deep blacks. All papers have an excellent resistance to ageing. The Hahnemühle Digital FineArt Collection offers more than 20 different types of paper, and the Hahnemühle Photo range includes eight types of media. Awarded ‘Brand of the Century’, Hahnemühle enjoys an esteemed reputation worldwide among artists, photographers, museums, galleries and collectors.

Floor stickers are real eye-catchers. Most people look down slightly when they walk and a floor sticker is, therefore, a great advertising medium. For store owners or exhibitors, the floor is a perfect stage for conveying a message. But floor graphic films are not only ideal as advertising media. They are also an excellent and cost-effective orientation aid in public areas.

Navigating customers through supermarkets, pharmacies and drugstores has become extremely important in times of “social distancing”

Besides advertisements, floor stickers have become a favoured medium for another reason - they are used to navigate people through public locations in times of “social distancing”.

Currently, many supermarkets across UK and Europe use floor graphics to remind people to keep the distance amid the ongoing COVID-19 situation. But not just supermarkets, in any place where customers have to line up and wait their turn, floor minders are a great way to remind them of the distance they should keep. But not only in challenging times like these, but floor minders are also in general an excellent medium to provide assistance to customers in many locations. Doctor surgeries, pharmacies or banks, and any place where private matters are handled, keeping the distance is polite but often forgotten. Floor minders are a great way to kindly remind customers to be discrete.

In shopping centres or during trade shows, they can help shoppers and visitors to find restrooms, the food court or exits more easily. So besides just advertising - anywhere, where people need to find their way, floor graphics are a cost-efficient tool.

Things to keep in mind when using floor graphics

Slip resistance

A certified slip resistance is paramount in public spaces. There are strict guidelines regarding slip resistance and products that have been certified by an official agency should be used in all cases. Some films require extra lamination to achieve mandatory slip resistance for public spaces. R9 is the lowest anti-slip certification but suffices in many areas. It is used, for example, in areas where people come from outside, such as shops, restaurants and entrance halls. R13 is the highest class of slip resistance and is mandatory for greasy. Wet areas.

Most floor stickers consist of two layers: a self-adhesive film on which the message is printed and a non-slip laminating film, protecting the sticker and providing slip resistance. The production of such stickers is time-consuming and labour intensive. After printing, the ink has to dry, the laminating machine has to be adjusted and the laminating itself also takes a lot of time. In addition, if the quality of the floor stickers is low, there is a risk of shrinkage between the lamination film and the sticker. Additionally, loosening of both layers can occur. Neschen’s print ’n’ walk films are a great choice. These films have an R9-certified surface, even after printing with latex and uv-curable inks, so extra lamination is no longer necessary. The films are ideal for short-term applications.

The right adhesion

On slightly structured and more challenging surfaces, such as concrete, wood, or tiles, you need high-tack films that provide a strong adhesive strength. Otherwise, your floor graphics will be ruined quickly. High-tack films such as Neschen UV print ’n’ walk power-tack provides strong adhesive strength and adheres excellently to uneven surfaces without curling or loosening at the corners. The UV print ’n’ walk power-tack films are not only suitable for indoor use, but under dry conditions, you can also use them outside.